Propertize is a simple web platform that makes buying and selling real estate easy. Users can manage their funds in a digital wallet, see properties up for sale, and track all their transactions. With our platform, anyone can invest in real estate, and even earn dividends. Plus, with blockchain, transactions are quick, safe, and easy.
Designing an intuitive web app that simplifies the complexities of tokenized real estate transactions for Propertize.
We focused on creating a user-friendly interface that guided users through profile setup, wallet operations, property selection, and P2P transactions. To aid comprehension, we utilized clear data visualization for transaction statistics and dividends.
We collected data on user behavior and preferences through surveys and interviews, focusing on the users' pain points in traditional real estate platforms.
After analyzing our research data, we identified areas that needed improvement, such as simplifying the process of buying properties, making the transaction statistics more understandable, and improving the visibility of dividends.
In our research, we first delved into understanding the concept of tokenized real estate and the challenges users often face. We also studied other platforms that offer similar services to identify their strengths and weaknesses.
John, 35, is an IT professional living in New York. John is a Senior Software Developer working at a reputable tech company in New York. He has a decade of experience in the field, is highly skilled in multiple programming languages, and leads a team of developers to create innovative software solutions.
He's been exploring different investment avenues, and real estate has always been attractive to him. However, the traditional real estate market's barriers to entry, such as high costs and lengthy processes, have discouraged him.
For John, Propertize provides an accessible and simple solution to invest in real estate. It presents him with a platform that eliminates the complexities of traditional real estate investing, gives him a clear view of his investments, and brings him closer to achieving his financial goals.